Coca-Cola is trying desperately to stay relevant by using artificial intelligence to create a futuristic tasting drink. The company’s new beverage, “Coca-Cola Y3000,” claims to transport fans to the future through taste, emotions, and more. But let’s be real, who wants their drink to taste like despair?
This isn’t the first time a brand has tried to manipulate our taste buds for a trip down memory lane or a glimpse into the future. In literature, we have Proust’s famous madeleine cake that transports the protagonist of “Remembrance of Things Past” to his childhood. But even Proust didn’t predict the future. Unlike Coca-Cola, he didn’t envision a world where his characters would still exist 1,000 years from now.
What’s truly concerning about this AI-soft drink combo is the lack of imagination and creative thinking it displays. Coca-Cola has been a successful brand for decades, so why resort to such desperate measures? It’s like a middle-aged man wearing a backwards cap, trying to look cool when he doesn’t need to.
Ultimately, the task of predicting taste should be left to the writers, not corporations. Let Coca-Cola stick to what they know and do well, and leave the futuristic predictions to the experts.
So, what do you think? Would you drink a futuristic tasting Coke? Or do you prefer to stick with the classic flavor? Comment below and let us know your thoughts!
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